Top Travel & Tourism Websites in Israel

Name: Top websites in Israel (Travel & Tourism)
Creator: Semrush
License: https://semrush2.visionseotools.cloud/company/legal/terms-of-service/

Based on data from the Semrush Traffic Analytics tool, this page reveals the most visited websites. We will be updating this list on a monthly basis, so you can keep track of all the market shifts and spot changes in user interest.

Most Visited Travel & Tourism Websites in Israel, Updated March 2026

March 2026

Domain

Visits

Desktop share

Mobile share

MoM

YoY

Main Traffic Source

booking.com

5.37M

28.34%1.52M

71.66%3.85M

↑38.85%

↑22.01%

Direct

elal.com

3.83M

37.39%1.43M

62.61%2.39M

↑59.57%

↑6.9%

Direct

skyscanner.co.il

1.6M

39.75%637.51K

60.25%966.32K

↓3.43%

↑1.79%

Direct

israir.co.il

1.35M

30.37%410.14K

69.63%940.24K

↑272.86%

↑18.61%

Search

arkia.co.il

1.07M

31.89%339.65K

68.11%725.39K

↑82.93%

↑35.76%

Direct

wizzair.com

940.6K

37.39%351.74K

62.61%588.86K

↑59.03%

↑23.98%

Direct

flightradar24.com

936.4K

35.28%330.41K

64.72%605.99K

↑103.42%

↑46.2%

Direct

airbnb.com

849.17K

39.49%335.37K

60.51%513.8K

↑35.84%

↓7.78%

Direct

agoda.com

824.39K

19.26%158.74K

80.74%665.65K

↑118.16%

↑46.39%

Direct

passportnews.co.il

821.06K

14.27%117.15K

85.73%703.91K

↑223.51%

↑54.55%

Direct

isrotel.co.il

707.46K

19.52%138.13K

80.48%569.34K

↑15.71%

↑59.63%

Direct

israelweather.co.il

676.2K

12.93%87.44K

87.07%588.76K

↓21.04%

↓5.94%

Direct

lametayel.co.il

655.73K

28.6%187.57K

71.4%468.16K

↓13.5%

↓11.45%

Direct

weather2day.co.il

573.3K

21.63%124.01K

78.37%449.29K

↓3.05%

↑7.9%

Direct

tripadvisor.com

571.89K

19.16%109.55K

80.84%462.34K

↓4.48%

↓4.54%

Direct

arkia.com

480.52K

55.34%265.93K

44.66%214.59K

↑2,338.06%

↑3,762.25%

Direct

trip.com

419.78K

35.12%147.43K

64.88%272.35K

↑66.69%

↑101.45%

Direct

hotels.co.il

363.15K

6.3%22.87K

93.7%340.28K

↑395.27%

↑76.73%

Direct

trivago.co.il

339.21K

6.42%21.77K

93.58%317.45K

↑463.47%

↑75.14%

Direct

fattal.co.il

331.85K

34.59%114.8K

65.41%217.05K

↑3.47%

↑6.09%

Direct

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Key Insights on Top Travel & Tourism Websites in Israel on March 2026

As of March 2026, booking.com leads Travel & Tourism in Israel with 5.37M monthly visits. Its audience skews mobile-first (28.34% desktop / 28.34% mobile), and traffic is up month over month 38.85% and up year over year 22.01%. elal.com holds second with 3.83M visits and a mobile-leaning mix (37.39% desktop / 62.61% mobile), while skyscanner.co.il ranks third with 1.6M visits.

Across the leaders, liveorvieto.com is the most mobile-first (100% of visits), whereas sabre.com is the most desktop-reliant (100%). Momentum favors italianway.house in the latest month (3,599.56%), while travelist.co.il shows the steepest pullback.

Acquisition patterns also differ: booking.com is driven primarily by search, booking.com by direct, and booking.com by referral; overall, 79 of the top 100 sites are direct-led, 15 are search-led, and 3 lean on social.

These insights come from the Traffic & Market Toolkit, enriched with extensive clickstream data.

Our AI algorithms analyze petabytes of information from a blend of proprietary and external data pools, reflecting the online activities of over 200 million anonymized users.

For more detailed information on our data-gathering and analysis process, please visit our information page here.

Top Travel & Tourism Websites in Israel