Top Banking Websites in Croatia

Name: Top websites in Croatia (Banking)
Creator: Semrush
License: https://semrush2.visionseotools.cloud/company/legal/terms-of-service/

Based on data from the Semrush Traffic Analytics tool, this page reveals the most visited websites. We will be updating this list on a monthly basis, so you can keep track of all the market shifts and spot changes in user interest.

Most Visited Banking Websites in Croatia, Updated May 2026

May 2026

Domain

Visits

Desktop share

Mobile share

MoM

YoY

Main Traffic Source

posta.hr

1.77M

10.15%179.37K

89.85%1.59M

↑17.86%

↓10.97%

Direct

pbz.hr

1.11M

33.94%375.92K

66.06%731.72K

↑40.13%

↑1.4%

Direct

fina.hr

833.68K

43.67%364.08K

56.33%469.59K

↑23.12%

↓4.37%

Direct

zaba.hr

681.49K

64.44%439.18K

35.56%242.31K

↑14.24%

↓19.29%

Direct

erstebank.hr

538.05K

56.11%301.9K

43.89%236.15K

↑38.44%

↓7.02%

Direct

otpbanka.hr

506.95K

35.06%177.75K

64.94%329.2K

↑20.52%

↓33.94%

Direct

rba.hr

385.57K

35.06%135.18K

64.94%250.39K

↑2.95%

↓4.33%

Direct

hrportfolio.hr

313.63K

8.2%25.71K

91.8%287.92K

↓3.02%

↑28.95%

Direct

aurodomus.hr

257.42K

8.21%21.13K

91.79%236.28K

↓19.56%

↑118.04%

Direct

hpb.hr

255.46K

30.81%78.7K

69.19%176.76K

↑5.86%

↓13.07%

Direct

nezavisne.com

223.99K

4.83%10.82K

95.17%213.17K

↑9.31%

↓19.2%

Direct

crosig.hr

149.24K

28.31%42.24K

71.69%106.99K

↑8.79%

↑7.98%

Direct

hnb.hr

135.11K

28.22%38.13K

71.78%96.98K

↑87.21%

↓3.64%

Direct

swedbank.lt

134.63K

0.89%1.2K

99.11%133.43K

↑22.45%

↑3,018.29%

Direct

pbzcard.hr

126.9K

57.43%72.87K

42.57%54.03K

↑58.42%

↓24.22%

Direct

addiko.hr

106.06K

29.85%31.66K

70.15%74.4K

↓21.02%

↓13.04%

Direct

aircash.eu

102.62K

24.11%24.75K

75.89%77.87K

↑9.39%

↑22.52%

Referral

wise.com

97.72K

27.6%26.97K

72.4%70.74K

↑6.63%

↑16.82%

Direct

solo.com.hr

91.51K

95.47%87.37K

4.53%4.14K

↓16.16%

↑39.94%

Direct

minfin.com.ua

84.85K

0.87%742

99.13%84.11K

↑1,240.39%

↑105.97%

Direct

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Key Insights on Top Banking Websites in Croatia on May 2026

As of May 2026, posta.hr leads Banking in Croatia with 1.77M monthly visits. Its audience skews mobile-first (10.15% desktop / 10.15% mobile), and traffic is up month over month 17.86% and down year over year -10.97%. pbz.hr holds second with 1.11M visits and a mobile-leaning mix (33.94% desktop / 66.06% mobile), while fina.hr ranks third with 833.68K visits.

Across the leaders, ziraatbank.com.tr is the most mobile-first (100% of visits), whereas proaurum.de is the most desktop-reliant (100%). Momentum favors ziraatbank.com.tr in the latest month (12,341.51%), while ersteleasing.hr shows the steepest pullback.

Acquisition patterns also differ: posta.hr is driven primarily by search, posta.hr by direct, and posta.hr by referral; overall, 65 of the top 100 sites are direct-led, 17 are search-led, and 18 lean on social.

These insights come from the Traffic & Market Toolkit, enriched with extensive clickstream data.

Our AI algorithms analyze petabytes of information from a blend of proprietary and external data pools, reflecting the online activities of over 200 million anonymized users.

For more detailed information on our data-gathering and analysis process, please visit our information page here.

Top Banking Websites in Croatia